Performance you can see in the numbers.

+21%

Direct booking revenue in 90 days

A well-located 120-room city hotel running at 68% occupancy but surrendering nearly half of its revenue to OTA commission. The website converted at 1.1% and the reservations team was taking orders, not closing them.

+11.8%

GOP margin improvement

A 210-key luxury resort with strong ADR but eroding profitability — high labor cost, uncontrolled F&B, and a segment mix that filled rooms without protecting margin.

−14%

OTA commission dependency

A four-property boutique group with inconsistent commercial practice across hotels and a collective OTA dependency approaching 60% of roomnights.

+19%

Ancillary guest revenue

A 180-room beach resort with excellent occupancy but almost no capture of on-property revenue beyond the room — spa, experiences and upgrades left entirely to chance.

+27%

Reservation call conversion

A 96-room lifestyle hotel with strong brand demand but a reservations team converting under a third of inbound calls — high-intent guests lost at the final step.

−10%

Housekeeping cost per occupied room

A 140-room independent hotel with rising labor cost and no productivity standard in housekeeping — cost per occupied room drifting upward each quarter.